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X Campaign Tracking

This feature provides a centralized solution for social media marketers and campaign managers to track, analyze, and report on X campaigns across multiple influencers (KOLs)

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Last updated 2 months ago

Overview

With this tool, marketers can manage multiple Twitter campaigns efficiently. The platform enables you to input Twitter post links, track performance metrics, visualize trends, and compare KOLs—all from a single interface. This helps you make data-driven decisions to enhance campaign impact and optimize engagement.

Key Features

  1. Twitter Post Tracking

    • Manually input Twitter post links and let MetaCRM automatically collect key metrics, including views, likes, shares, and comments.

    • Edit campaign links at any time by adding or removing posts as needed.

  2. Customizable Dashboards

    • Visualize campaign metrics with time-series charts, customizable to specific date ranges.

    • Track overall statistics with growth rate comparisons, sortable post feeds, and engagement metrics for each post (total interactions: likes, comments, retweets).

    • When viewing “All” dates, growth rate metrics will be hidden for a clear snapshot.

  3. Detailed Performance Insights

    • Access date-specific breakdowns by clicking on any date to view detailed metrics for that day.

    • This feature helps you identify trends and patterns in user engagement and campaign performance over time.

  4. Share read-only dashboards

    • Effortlessly share campaign performance insights with teammates or stakeholders through our new one-click campaign sharing feature.

User Flow

  1. Access the MetaCRM portal and navigate to the Twitter Campaign Tracking section.

  2. Create or Select Campaign: Start a new campaign or choose an existing one to manage.

  3. Input Twitter Links: Add Twitter post links to track and analyze.

  4. View Dashboard: Access in-depth analytics, visualize performance trends, and compare KOL impact.

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