> For the complete documentation index, see [llms.txt](https://metacrm.gitbook.io/metacrm/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://metacrm.gitbook.io/metacrm/products/marketing/campaign-performance.md).
# Campaign Performance
After successfully launching the marketing campaign across different promotional channels, projects can come back to attribution analysis to check the performance of each campaign.
## Overview
The Overview page shows how each campaign is performing. In a quick glance, projects can see which campaign brings in the most traffic and which campaign has the highest conversion rate, enabling better marketing budget allocation.
## Campaign Details
Clicking into the individual campaign, you’ll see a pie chart breakdown of all the connected wallets’ analytics, such as total users, wallet balance and wallet age
Below is a list of all the connected wallet address
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